Staring boldly out of a welter of digital rotoscoping, Yeslah is a virtual aidoru with teeth – a fierce-girl pop star as a living cartoon, a self-declared “animated rap-bitch queen, hell-bent on summoning the return of the female power, and to every female her power”. Just how much of this is really sensual ghost-in-the-machine and how much of it is just a particularly dedicated image filter is up for questioning (well, not so much, really); but ‘Trancefixion’ is a terrifically assured blend of assertion and body-positive narcissism. Literally a wake-up-in-the-morning-and-masturbate-over-how-great-you-are disco pumper.
There’s more to it than that. Bounding through a massive confection of four-on-the-floor beats, porny come-ons, bustling synth-soul brass, winddowns and speed-ups, Yeslah grabs as much as she can in terms of image control and self-summoned goddess frenzy (“I get decked out and I hit the streets. / Nowhere to go but I like to be seen. / I’ve got glitter in my eyes and my fish-net tights, / period blood dripping down my thigh,”) while simultaneously embracing what seems to be a full-on identity meltdown (“I wake up and I don’t belong / I look in the mirror like there’s something wrong / There’s someone smiling from behind my face / I see stars when I masturbate.. / I’m a princess trapped in a video game / I might be a hologram but I’m no slave… / Boys and girls inside a machine, / I start to see the cameras, they can’t see me.”).
Nothing’s in conflict, though. Everything’s rapped with the same level of slinky, sexual assurance. Yeslah spits (no holds barred) about pussy power and being “older than love”; is equally cheerful and arrogant about her bi-appeal; goes cross-eyed, disassociative and Baudrillardian about her fluctuating image and her virtual presence. Other women have been here before – Nikki Minaj, Madonna, Peaches and Megan Thee Stallion to name a few – but I don’t think anyone’s flung themselves quite as gleefully into the maskwork as Yeslah has. “In dreams I am always appearer,’ she raps, during the breakdown. “Reflected, my body is clearer.” Clarity in confusion. The extended mix offers extra crystallinity – not New Age chimes and twinkles, but more like some club nutter playing serious maracca-shake with a giant pair of chandeliers. It’s all about the subtlety here.
Following this blast of hyper-pop, ‘Messages’ is more down-to-earth: New York singer Lachi teaming up with London DJ/producer/songwriter Treasure Gnomes following a bit of mutual bonding over aggrieved texts and voicemails sent to exes, or to gonna-be exes – “you got me on that hang-up, call-back, sayin’ things that nobody ought to hear.” While ‘Trancefixion’ takes everything (from musical changes to violently altered perspectives) in its lubricious stride, ‘Messages’ hops from mood to mood, accelerates, blows up; follows the dynamics of a building monologue when what were once sad love-diary notes and held-in thoughts become full-on outcries.
Lachi is magnificent throughout – starting off soft and buzzing, (“I saw you talking with your friends and I wonder do you ever mention me? / But what could you really know? / when you don’t take the time to pay attention, though?”) rising through broken R&B rhythms and gut-grunts (both skeptical or wounded), and through swelling protest to full-diva wail with nary a moment that she isn’t controlling and shaping what she has to say, even as the surges and counter-emotions play with her. Treasure Gnomes backs it up with beats switching from sparse and breezy to machine-gun dance bursts, and with malleable synth-strokes like cartoon whale-song, while Lachi tumbles and rebounds from feeling to feeling. “I see the way that you glance at me, but I don’t mean shit on the gram to you,” she accuses, before making confessions about sleepless nights and haunted lovesick meals alone.
With today’s power plays, entitlements and manipulations being so easily spotted, so easily buried under public scorn, it’s a tougher job to make obsession seem dignified. ‘Messages’ manages it, though; never sullying itself with whines or vindictiveness even as its fever mounts. “I’m aware that it’s crazy – I need you to hear me,” Lachi sings at one point, confessing and asserting. Later, during a musical lull, she’ll reveal “I’m no longer up at all hours, I’m finding my energy.” One chorus later, she’ll be back at the love-call; but although she’s currently stuck, there are signs that she won’t be stuck permanently. They’re there to be picked up. It’s in the tone. At some point soon, those message are going to stop, and they’ll be missed.
On ‘Forbidden Moments’, the spare, moody, ominous pop of Dutch duo GMTA plays us out by etching a picture of illicit mutual fascination: the pull of temptation and seduction where it isn’t allowed. A drum machine beat like a watching camera, slightly out-of-sync with what it’s supposed to be watching. Dark-toned electric piano and the drag of bass. And the voice, mournfully romantic but stony with constrained intent… “Forbidden moments with your hungry eyes. / Secretly moving my hands on your thighs – / Mind says stop, but lips contradicting… / Forbidden moments, share what’s not mine, / the feeling of guilt and tears in your eyes. / Heart wants love, but body’s conflicting.”
A different kind of horny, then. A different kind of romance. Caught under the gaze of guilt and God (if not a jealous spouse) and the clench of northern European propriety. The strain is there – just there – in the grain of the voice. Like many a tragic crooner before him, he’s enjoying the ache, but he’s masking it with a studied cool.
Or is he? It’s cracking. He bursts out with “but don’t you feel that we could be something else? / and don’t you think that we should be somewhere else? / and don’t you feel like we should be running / and we should be hiding away?” There’s not a change in the sustained forebodingness of the music behind him. It runs on. It fades out. No answer, just a heavy question, finally raised. “We are something of each other – / there are only lines to cross…” Out of shot, decisions will be made.
Yeslah: ‘Trancefixion’
self-released (no catalogue number or barcode)
Download/streaming single
Released: 9th October 2020
Get/stream it from:
Soundcloud, Bandcamp, Spotify, Amazon Music
Yeslah online:
Facebook, Soundcloud, Bandcamp, Last.fm, YouTube, Spotify, Instagram
Treasure Gnomes ‘Messages’ (featuring Lachi)
Be Yourself Music (no catalogue number or barcode)
Download/streaming single
Released: 8th October 2021
Get/stream it from:
Soundcloud, Apple Music, YouTube, Deezer, Spotify, Tidal, Amazon Music, Beatport
Treasure Gnomes online:
Twitter, Soundcloud, Apple Music, Deezer, Spotify, Tidal, Beatport
Lachi online:
Homepage, Facebook, Soundcloud, Bandcamp, Last.fm, Apple Music, YouTube, Deezer, Pandora, Spotify, Tidal, Instagram, Beatport
GMTA: ‘Forbidden Thoughts’
self-released (no catalogue number or barcode)
Download/streaming single
Released: 9th October 2021
Get/stream it from:
Soundcloud, Apple Music, YouTube, Deezer, Spotify, Amazon Music
GMTA online:
Homepage, Facebook, Soundcloud, Apple Music, YouTube, Deezer, Spotify, Instagram
Misfit City 
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